Daily AI Inspiration: Must-Follow Experts

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Summary

Curious about which AI experts you should follow? In this blog, learn about key thought leaders whose insights can help you master AI's real-world applications and improve how you integrate AI into your strategies.

By Brittany Lieu, Marketing Consultant at Heinz Marketing

AI can significantly enhance your daily workflow, but what it can’t do is provide you with direct experience and thoughtful insights from real people using AI in real-world scenarios. 

When it comes to AI, hands-on experience is crucial—learning the basics of prompting and integrating AI tools into your workflow is just the start. While mastering these skills is important, staying informed about how AI is being adopted, implemented, and strategically leveraged by companies can be just as crucial. 

To be an expert in something as ever-changing as AI is hard, but here are a few of our favorite thought leaders in the AI space that help us gain AI literacy.

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AI Thought Leaders

Andy Crestodina is the co-founder and Chief Marketing Officer of Orbit Media. Over the past 23 years, Andy has provided digital marketing advice to 1000+ businesses. He has written 500+ articles on content strategy, search engine optimization, visitor psychology, analytics, and most recently, AI. 

Nicole Leffer is a senior marketing leader with 18 years of experience leading and growing innovative marketing teams across SaaS, B2B, and B2C/DTC sectors. With specialized expertise in leveraging generative AI technology for enhanced marketing efficiency and results, and a proven track record assisting businesses ranging from Series A startups to some of the world’s largest and most iconic brands with AI adoption,

Liza Adams is a seasoned expert in guiding companies through their AI journeys with over 20 years of experience in business and marketing. As a co-founder of GrowthPath Partners, Liza helps organizations adopt AI responsibly using a three-step approach: Inspire & Educate, Plan Strategically, and Execute with AI Ops. Her work involves everything from interactive workshops to strategic planning and AI infrastructure implementation.

Christopher Penn is a leading authority in analytics, digital marketing, and machine learning, with a track record of shaping key fields in the marketing industry. As the co-founder and Chief Data Scientist at Trust Insights, Christopher drives product development, technology strategy, and research & development. His expertise spans Google Analytics, data-driven marketing, email marketing, marketing data science, and AI/ML applications in marketing.

Want to Learn More?

Mastering AI isn’t just about using the tools—it’s about understanding how they’re being applied and evolving in the real world. By tapping into the insights and expertise of these thought leaders and following the right newsletters, you’ll get a front-row seat to how AI is being used effectively across different industries.

Staying updated with their perspectives will not only keep you informed but also help you make smarter decisions about integrating AI into your strategies.

If you’re eager to dive deeper into how AI can impact your business or just want to stay on top of the latest trends, check out our other AI-focused blog posts here

As we all embark on the AI learning journey together, reach out to learn more from our experts on AI and B2B growth. 

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